Data mining, data warehousing, decision support and knowledge discovery make up the universe of D S * ( dsstar ), the only executive business newsletter supporting strategic employment of these technologies.

The On-Line Executive Journal for Data-Intensive Decision Support
*** Apr 13, 1999: Vol. 3, No. 15 ***
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IN THIS ISSUE:

IS A NEW GLOBAL STANDARD FOR DATA MINING ON THE HORIZON?
MICROSOFT TRIES TO EASE DATA WAREHOUSING
WAREHOUSE QUENCHES BREWERY'S THIRST FOR SMART DATA

ANALYSIS & COMMENTARY

CRISP-DM: A PROPOSED GLOBAL STANDARD FOR DATA MINING
by Gregory Piatetsky-Shapiro, Editor, KDNuggets

CRISP-DM (CRoss-Industry Standard Process for Data Mining) is a project developing an industry-neutral and tool-neutral Data Mining process model. CRISP-DM is partially funded by the European Commission under the ESPRIT Program and is sponsored by NCR, ISL (now part of SPSS), DaimlerChrysler, and a Dutch insurance company, OHRA. There are currently approximately 180 members of SIG CRISP worldwide.

MICROSOFT TRIES TO EASE DATA WAREHOUSING

Talk about an awesome responsibility. If We're Entertainment Inc. were to ship "South Park" Cartman dolls to a store where young customers were expecting Winnie-the-Pooh toys, the dolls might scar some little minds for life. That's the danger We're Entertainment faces each day as the retailer tries to stock its 35 stores with the right mix of celebrity memorabilia from its catalog of 20,000 items. To avoid inflicting traumas, We're Entertainment's IT director, Jim Priestly, is about to go into production on a data warehouse that company executives will be able to use for quick, accurate analysis of sales and inventory trends.

INSTANT ANALYSIS OF 49 MILLION ROWS OF DATA QUENCHES LEADING UK BREWERY'S THIRST FOR SMART DATA

Informix Corporation, a technology leader in enterprise database-powered solutions, has announced that it has just completed the development of a state-of-the-art data warehouse using Informix Dynamic Server with one of the UK's leading breweries, Whitbread Beer Company. The system, which goes live this month, holds 49 million rows of data, giving over 400 remote-based users access to weekly and monthly sales for all their directly supplied customers.

ACTION ITEMS

Constellar Utilizes CrossAccess SERIESfour to Extract Non-Relational Data
CROSS ACCESS Corporation has announced it has reached a marketing and technology agreement with Constellar Corporation, under which the two companies will partner, empowering companies to meet their growing demands for data mart and enterprise application integration (EAI) initiatives.

DAOU-Sentient Integrates ENOSIS with IBM Middleware for Web-Based Data Mart Solution
DAOU Systems Inc.'s Integration Group (Sentient) has announced an initiative with IBM that has enabled DAOU to provide healthcare organizations with rapid, cost-effective access to legacy data from any standard Web browser, reducing conventional query and reporting times from days to minutes.

Sybase Announces IQ-Multiplex for Compaq, Providing Robust Support for Internet Very Large Database Requirements
Sybase, Inc. has announced the availability of Sybase Adaptive Server IQ(12)-Multiplex for Compaq, a full-function SQL compliant, decision processing engine, designed to support a new generation of Internet-enabled Very Large Database (VLDB) applications. This powerful combination of Sybase and Compaq technologies enables ad-hoc access to terabytes of information by thousands of users.

Net.Genesis Announces Industry's First E-Business Intelligence Solution for Oracle8 Database Platform
net.Genesis Corp., a leader in e-business intelligence solutions for Internet-enabled and Fortune 500 enterprises, has extended its market leadership in e-business intelligence with the announcement of native support for the Oracle8 database platform on Sun Microsystems' Solaris operating system.

New XpertRule Data Mining Software Available
This new product provides both a feature rich package for the data mining practitioner and ActiveX components for application developers. You can embed ActiveX data mining components to create customised data mining solutions for vertical applications - stand alone, client-server or Intranet/Internet enabled.

QUOTE OF THE WEEK

"It's hard for (Microsoft competitors) to compete with a price point of zero."

CONFERENCES & SEMINARS 04.13.99

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