Maximal and Clarity Help North America's Biggest

The agreement enables Clarity Systems to provide its customers with exceptionally easy-to-use business data visualization and analysis capabilities, ideal for all decision-makers. The combination of the Max data analysis tool with Clarity Systems' expertise in implementing a broad range of OLAP-centric business intelligence solutions creates a comprehensive, powerful business intelligence solution that helps Clarity Systems customers make informed, timely decisions with minimal effort.

Experienced at implementing comprehensive business intelligence solutions for companies such as Sears Canada, Grand & Toy, Bank of Montreal, and CIBC, Clarity Systems, has been quick to recognize the value Max can bring to its customers. "We view Max as an excellent tool that allows any user to more easily interpret large volumes of data and to quickly see problems and opportunities that would not be apparent in the typical grid-like view of OLAP data," said Frank Pizzolato, president of Clarity Systems. "It is an important addition to the suite of strategic decision support tools that we offer."

Eran Megiddo, CTO of Maximal Innovative Intelligence, said: "With its blue-chip customer base and extensive business intelligence solutions experience, Clarity Systems is an ideal partner for Maximal. We look forward to working with them to provide easy-to-use, yet powerful data visualization and analysis capabilities to North America's leading enterprises."

Clarity Systems and Maximal are working closely with Microsoft Canada to market their joint solution. Noted Rochelle Coleman, marketing manager, SQL Server 2000, at Microsoft Canada: "Microsoft is committed to helping industry partners create complete solutions that leverage the processing power of Microsoft SQL Server 2000 Analysis Services. Maximal and Clarity Systems together bring to the table the ideal products and services to complement our offering, and we are very pleased to be working together."

On December 5, the three companies will present a seminar on how companies can use enterprise-wide business analytics to maximize their IT investments. For more information about the seminar, please visit the events section of Maximal's site at: www.maxsw.com.

About Max

Max is an easy-to-use data analysis tool. It provides a comprehensive overview in a single screen and enables non-technical business users and expert analysts alike to quickly and easily uncover problems, opportunities and trends, with minimal effort. Since its launch in June 1999, Max has carved a strong niche in the Microsoft-centric business intelligence market. Acclaimed by users, industry analysts, and media reviewers for the ease and speed of use it offers non-technical business users, Max has also been cited as a powerful enabler for expert analysts and database administrators. Max 3.0, due for commercial release in November 2000, supports all the key features of Microsoft SQL Analysis Services. It is deployable over the Intranet and Internet and in corporate portals, and it offers dramatic performance, ease of use and cost-effectiveness advantages to users, IT administrators, and integrated solution developers.

About Maximal

Founded in 1998, privately held Maximal Innovative Intelligence provides powerful, easy to use business intelligence solutions that enable organizations to quickly and easily discover the knowledge hidden in their data warehouses and gain the competitive edge. Maximal holds international patents on its core technology and on its MaxView graphical interface. Maximal is a member of the Microsoft Data Warehouse Alliance 2000 and is a certified Microsoft ISV. The Company is also a founding member of the Analytical Solutions Forum. Maximal is headquartered in Tel Aviv, where it maintains its R&D. Its wholly owned U.S. subsidiary, Maximal Corporation, provides sales, marketing, distribution, training and customer support in North America. For more information, visit our Web site at www.maxsw.com.

About Clarity Systems

Clarity Systems is Canada's largest Business Intelligence consulting firm servicing a global client community. Clarity, in partnership with leading Business Intelligence software vendors, provides its clients with analytical solutions that address many business problems. Clarity is a full service consulting organization providing customers with strategic consulting, technical development, implementation, and training services. The company specializes in implementing business intelligence solutions in the following application areas: financial reporting, financial consolidations, budgeting, forecasting & planning, sales reporting, marketing, logistics, Web analytics, customer profitability and product profitability. For more information visit our Web site at www.claritysystems.com.

Contact Information: North America: Maximal Corporation, 11921 Freedom Drive Suite 550, Reston VA 20190 Tel: (703) 925-5959, Fax: (703) 904-4399, info@maxsw.com.

Clarity Systems, 2 Sheppard Avenue East, Suite 800, Toronto, Ontario M2N 5Y7 Tel: (416) 250-5500, Fax (416) 250-5533, info@claritysystems.com.